So just when Karma’s only endorsers where stoned hippies and spoilt-shit-for-brains heiresses, it just went and got itself another supporter. Us. For the crime of one of the worst “rebranding” campaigns in existence and for having the sheer balls to bring Mo the Meerkat back, Vodacom have been handed a metaphorical series of “training videos” in marketing 101. These come in the form of Cell C’s slew of new ads and here’s the first one:

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